News Summary
Live Nation has introduced its ‘Keep Summer Going’ initiative to boost concert attendance at the North Island Credit Union Amphitheatre. Concertgoers can purchase two tickets for $50, including unreserved lawn seating and parking. This offer follows the successful ‘Ticket to Summer’ promotion and features an exciting lineup of upcoming performers like Lil’ Wayne, Tyga, Billy Idol, and Alice Cooper. The initiative aims to make live events more accessible and attract a diverse audience as the summer concert season concludes.
San Diego – Live Nation has unveiled a new discount initiative named “Keep Summer Going,” aimed at revitalizing concert attendance at the North Island Credit Union Amphitheatre in Chula Vista. This discount package, launched shortly after their successful 2025 “Ticket to Summer” promotion, offers concertgoers two tickets for $50 for unreserved lawn seating, along with unreserved parking. The promotion aligns with an ongoing trend to make live events more accessible to audiences, especially as the concert season nears its conclusion.
The announcement of the “Keep Summer Going” package coincided with the opening night featuring renowned rappers Lil’ Wayne and Tyga. Following this concert, a series of additional performances are included within the discount package, showcasing a diverse range of musical genres. Upcoming concerts include:
- September 12: Electronic dance music DJ Deorro, featuring five opening acts.
- September 23: Iconic rock artists Billy Idol and Joan Jett & The Blackhearts.
- October 18: A powerhouse concert featuring Rock & Roll Hall of Fame inductees Judas Priest, Alice Cooper, and Corrosion of Conformity.
The concert by Judas Priest and Alice Cooper marks the second-to-last event of the concert season, wrapping up with a highly anticipated performance by Twenty One Pilots on October 23. The inclusion of prestigious artists such as Joan Jett and the performers on October 18 highlights the caliber of talent involved in this initiative, enhancing the appeal for potential concertgoers.
As part of the promotion, online ticket sales are set to continue while supplies last, allowing fans to secure their spots until the day of each respective show. Tickets can be purchased through the designated website, ensuring that eager attendees won’t miss out on these exciting performances.
Live Nation has reported impressive financial results, with second-quarter revenues reaching $7 billion in August, reflecting a 16% increase compared to the previous year. Additionally, the company has sold 130 million tickets for concerts through July and is on track to surpass last year’s record of 151 million tickets sold, underscoring a resurgence in live event attendance as pandemic-related restrictions have eased.
This new discount package not only aligns with the current concert trends but also provides a valuable opportunity for fans to enjoy live music experiences at an affordable price. As the concert season comes to a close, the “Keep Summer Going” initiative is poised to attract a diverse audience eager to celebrate the remaining summer nights with live performances.
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Additional Resources
- San Diego Union Tribune
- Wikipedia: Live Music
- Fox 5 San Diego
- Google Search: Live music San Diego
- JamBase
- Google Scholar: Live music events
- Ticketmaster Blog
- Encyclopedia Britannica: Concert
- Pollstar
- Google News: Music visas
Author: STAFF HERE SAN DIEGO WRITER
SAN DIEGO STAFF WRITER The SAN DIEGO STAFF WRITER represents the experienced team at HERESanDiego.com, your go-to source for actionable local news and information in San Diego, San Diego County, and beyond. Specializing in "news you can use," we cover essential topics like product reviews for personal and business needs, local business directories, politics, real estate trends, neighborhood insights, and state news affecting the area—with deep expertise drawn from years of dedicated reporting and strong community input, including local press releases and business updates. We deliver top reporting on high-value events such as Comic-Con International, San Diego County Fair, and San Diego Pride Festival. Our coverage extends to key organizations like the San Diego Regional Chamber of Commerce and United Way of San Diego County, plus leading businesses in biotechnology, healthcare, and technology that power the local economy such as Qualcomm, Illumina, and Scripps Health. As part of the broader HERE network, including HEREAnaheim.com, HEREBeverlyHills.com, HERECostaMesa.com, HERECoronado.com, HEREHollywood.com, HEREHuntingtonBeach.com, HERELongBeach.com, HERELosAngeles.com, HEREMissionViejo.com, and HERESantaAna.com, we provide comprehensive, credible insights into California's dynamic landscape.
