News Summary
HBO Max will host immersive events for ‘Peacemaker’ and ‘IT: Welcome to Derry’ at Comic-Con 2025 in San Diego. Attendees can enjoy activities like Peacefest, featuring live music and gaming, along with a panel discussion with cast members. The event will also include a special outdoor installation for ‘IT: Welcome to Derry’, enhancing fan engagement and excitement for upcoming releases.
San Diego Hosts HBO Max Experiences at Comic-Con 2025
HBO Max will present immersive experiences for the series Peacemaker and IT: Welcome to Derry at the upcoming San Diego Comic-Con (SDCC) 2025, scheduled for July 24 to July 26. The two events promise to engage fans with unique activities, attractions, and previews of the latest season and film adaptations.
Peacefest: A Celebration of Peacemaker
The first activation, called Peacefest, will be located at the Nova SD Club in downtown San Diego. This vibrant event is inspired by the chaotic glam rock of the 1980s, mirroring the energetic style of the Peacemaker series. Peacefest will run from July 24 to July 26, with entry free for all attendees who make a reservation at peacefest2025.com. Participants must be 21 years or older to attend.
Peacefest hours are as follows:
- July 24: 11:00 AM – 8:30 PM
- July 25: 11:00 AM – 8:30 PM
- July 26: 1:00 PM – 2:00 PM (General)
- July 26: 7:00 PM – 10:00 PM (Invite-only VIP press night)
The activation will feature a variety of attractions, including live music, themed games, character booths, and exclusive merchandise. Noteworthy highlights include:
- Harcourt’s KO Corner Bar
- Economos’ Mortal Kombat gaming station
- Vigilante’s Hero S*** Merch Shop
One of the unique aspects of Peacefest is the chance for attendees to meet Eagly, the beloved sidekick of Peacemaker, in partnership with the American Eagle Foundation. However, there will be limited opportunities available for fans to engage with this character.
Panel Discussion and Trailer Release
A Peacemaker panel discussion is scheduled for July 26 from 3:30 PM to 4:30 PM in Hall H. This session will feature showrunner James Gunn, along with cast members John Cena and Danielle Brooks, who will discuss the latest developments for the series. The global trailer for Peacemaker Season 2 is also set to debut during this panel.
IT: Welcome to Derry Experience
In addition to Peacefest, HBO Max will also promote IT: Welcome to Derry with an engaging outdoor installation. Attendees will find roaming Pennywise-inspired pedicabs in the Gaslamp Quarter, offering complimentary rides and chilling sweets to enhance the event’s eerie theme. Free ice cream will be distributed as part of this activation, adding a fun twist to the experience.
A special sneak peek of IT: Welcome to Derry will be presented on July 26 from 9:15 PM to 9:45 PM in Room 6DE. The renowned director duo, Andy and Barbara Muschietti, will host this exclusive viewing, generating excitement for the upcoming release.
Upcoming Releases
Peacemaker Season 2 is set to premiere on August 21, while IT: Welcome to Derry is expected to make its debut in October 2025. Both events at San Diego Comic-Con offer fans a unique opportunity to engage with their favorite characters and get an exclusive first look at the upcoming seasons.
As excitement builds for Comic-Con 2025, the immersive experiences provided by HBO Max serve to enhance fan engagement and anticipation for these highly-anticipated releases.
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Additional Resources
- SDCC Blog: Peacemaker Heading to Comic-Con 2025
- Wikipedia: San Diego Comic-Con
- IMDB: Comic-Con News
- Google Search: HBO Max
- SDCC Blog: Welcome to Derry at Comic-Con 2025
- Encyclopedia Britannica: IT: Welcome to Derry
- Showbiz Junkies: Peacemaker and IT at Comic-Con
- Google News: Peacemaker Season 2
- Age of the Nerd: HBO Max Fan Experiences at SDCC
- TV Insider: SDCC 2025 Activations
